Selina
Our mission is to inspire authentic, meaningful connections with people, places and communities around the world. We want to lift barriers between people, places, and cultures.
Community Founder and Creative Strategist
Grew brand awareness and bookings through innovative omnichannel campaign strategy, TikTok video production, Facebook engagement, and campaign code referrals.
Improved brand awareness of Selina and CoLive program by creating an omnichannel campaign strategy rooted in overarching company growth goals and customer needs
Led beta testing of the community founder program in Medellin, Colombia by hosting events, and maintaining lasting partnerships with local brands.
Formulated a Selina Mexico campaign strategy for 35 TikTok videos aligned with customer insights and corporate growth goals.
Increased CoLive subscriptions by planning and coordinating virtual events and marketing collateral.
Sourced international PR opportunities.
